by Christopher P Wendt | Jun 1, 2018
What is reactive marketing? Reactive marketing is a strategy in which you show different content based on the people that are viewing your content and the way in which they are interacting with this content. You do not have the same set-in-stone CTAs for every website...
by Christopher P Wendt | May 22, 2018
Google recently sent an email to all Google Analytics users letting them know of an important change regarding data retention controls and privacy that will take place on May 25, 2018. To sum up the main point of the announcement, basically, if you want to keep your...
by Christopher P Wendt | May 17, 2018
There has been much recent talk about the new General Data Protection Regulation (GDPR) and how it will affect the digital marketing strategies of every business. This data privacy regulation will become fully effect on May 25, 2018, and those that are not in...
by Christopher P Wendt | Apr 20, 2018
At Midstream Marketing, our goal is to get our financial advisors real, tangible results. How do we achieve this? We are constantly looking at the numbers and data reports, analyzing them to see what is working and what is not. We make quick and confident decisions...
by Christopher P Wendt | Apr 10, 2018
On March 26, 2018, Google announced that they are rolling out their new mobile-first indexing. What does this mean exactly? In the past, Google has used desktop versions of content in their crawling, indexing, and ranking systems. However, mobile use is on the rise....
by Christopher P Wendt | Feb 5, 2018
With Mark Zuckerberg’s recent announcement about the changing Facebook algorithms, it is so important for companies to start being creative with their digital marketing strategies and create more meaningful content for their followers. When talking about the changes...
