Insights

Last week, I wrote another article for Advisor Perspectives. In this article, we dive deep into a case study for one of our financial firms,

Do you feel as if your current website branding fails to communicate the unique advantage and talents that your financial firms offers? Are you having

Creating and developing a stellar content marketing plan is arguably one of the most important elements of any digital marketing strategy. You need to make

One of the very first things we do with every new digital marketing client here at Midstream Marketing is to help them to find their

Why is it so important to segment your email list? Because your prospects and clients are not all the same, you will want to target your emails to them based on what they are interested in, where their needs lie, and where they are in the sales funnel. When you segment out your email list, you will reach them in a very focused, specific, and personal way. Segmented emails typically perform better than general ones, and you will see a drastic improvement in your results.

On June 21st, 2018, the US Supreme Court issued a ruling in the South Dakota v Wayfair case. Basically, to sum up this sales tax

We believe in security so much that we are going to offer a free standard SSL ($150.00 value!) to every one of our clients as

What is reactive marketing? Reactive marketing is a strategy in which you show different content based on the people that are viewing your content and

Google recently sent an email to all Google Analytics users letting them know of an important change regarding data retention controls and privacy that will

There has been much recent talk about the new General Data Protection Regulation (GDPR) and how it will affect the digital marketing strategies of every

At Midstream Marketing, our goal is to get our financial advisors real, tangible results. How do we achieve this? We are constantly looking at the

On March 26, 2018, Google announced that they are rolling out their new mobile-first indexing. What does this mean exactly? In the past, Google has